Pre-Suasion — Robert Cialdini
Robert Cialdini
Notice what directs attention before a message.
Explore ten illustrated ideas, French and English narration and a quiz. HEKIMA provides original reformulations rather than the full book.
the practice of arranging for people to agree with a message before they know what’s in it.
— Robert Cialdini
Pre-Suasion · Robert Cialdini’s definition in his book presentation, fragment
Quotation source ↗